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Article: Jeannine Stein, Los Angeles Times

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February 10, 2010 by Jeannine Stein, Los Angeles Times

First Lady Michelle Obama rolled out her "Let's Move" campaign, targeting childhood obesity, on Tuesday. She outlined a multi-part approach that involves families and communities and includes input from the public and private sector.

Fighting childhood obesity — pretty much a no-brainer, right? Still, we weren't quite prepared for the barrage of news releases from bandwagon-jumping organizations that couldn't wait to say they were on board with the plan.

 

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